MEDIA JOURNALISM

Online Certifiate Course

Become a Professional Media Reporter

Media journalism is "journalism on journalism", i. e. a critical observation of journalists and their work. In this media journalism online course at Bly School of Journalism, you’ll learn all the tools you need to work as a professional media journalist, especially doing thorough investigations and writing well-structured and well-drafted texts. Take a closer look at the course syllabus below.

Course Facts

Course Length

Months*

Course Format

Online

Weekly Effort

Hours

Completion Rate

Average

Tuition

USD

*The self-paced course allows you a flexible duration according to your available learning time.

Course Syllabus

1 | Introduction to Journalism

2 | Media Journalism

3 | Digital Journalism

4 | Investigation

Investigative journalism as "thorough" journalism, the three trails, some history, tools for investigative journalism, process of investigative journalism

Finding the story: Strategies to find stories, good topics, feasibility, elevator pitch

Towards a systematic approach: phrasing und designing minimum and maximum hypotheses

Researching the story: finding sources, building a timeline, looking for documents and people, reporting for facts or for story

Telling the story: outlining and the masterfile, narrative principles, fact-checking and bulletproofing

Immersion Journalism: Theoretical and historical background, field and class format, required equipment, methodology

5 | Investigation Workshop

6 | Interviews

Foundations: definitions, history, features of the interview

The Journalist in the Interview: Tasks, how to ask a respondent (questions, listening, difficult answers), the journalist's role

The Interlocutor in the Interview: why an interlocutor agrees to give an interview, patterns of an interlocutor's behavior

Questions and Answers: Different ways of asking questions, effective and ineffective questions, types of answers, the journalist's reaction, avoiding answering, interruptions

The Context of the Participants' Behavior: subjectivism, politeness vs. aggression, closeness vs. distance vs. irony, cooperation vs. competition

Similar Genres: Talk show, debate, breakfast TV

Ambush Journalism: History, examples, critical issues

7 | Interview Workshop

8 | Ethics in Journalism

9 | News Writing Workshop

10 | Copy Editing

Editors and the newsroom: The newsroom, editor roles, copy editing, the editor within

How Editors Select the News: Defining news, Galtung and Ruge's news values, modern news values, choosing news for a target audience

Editing a News Story: ccuracy and structural integrity, impartiality and balance, editing for clarity, fluency, and brevity, editing direct and indirect quotes

Grammar, Punctuation, House style

Editing the Story Lead: why a good lead is highly prized in a newsroom, story angles and summary leads, summarizing the who, what, where, when, why and how, achieving brevity in a lead, delayed leads and leads that need attribution

Pictures: Illustrating the News: the importance of pictures, picture editing, writing cutlines, ethical photo editing

11 | Evolution of Journalism

Journalism in Preliterate, Tribal Societies

The Emergence of Handwritten Journalism

The Invention of the Printing Press and Printed Journalism

The Emergence of Newspaper Journalism (17th and 18th centuries)

The Maturation of Newspaper Journalism (19th century and beyond)

Radio and Television Journalism

Computer-based Journalism

Beyond Objective Journalism: Scientific, Advocacy, and Literary Journalism

Social Forms of Journalism: Development, Solutions, and Public Journalism

Disruption in Journalism: Computational, Collaborative, and Citizen Journalism

Alternative Approaches: Positive Journalism, Preventive Journalism

12 | Final Report

Course Structure

Modules

Video Lectures

Online Workshops

Assignments

Quizzes

Enrichment Activities

World-Class Course Faculty

Your course instructors have worked for...

also have taught and researched at...

were educated at...

won prizes such as...

Your course instructors have worked for...

ABC News Radio, ABC Television, BBC Television, Bloomberg Businessweek, Conde Nast, Daily News, The Daily Beast, Daytona Beach-News Journal, Esquire, Fayetteville Observer, Fox News Channel, Global Investigative Journalism Network (GIJN), The Guardian, The Guadian Datablog, Haymarket, Investigative Reporters and Editors (IRE), KEYE, KRO, KVUE, Los Angeles Times, Luxembourg Leaks Project (ICIJ), The New York Times, New Yorker, Newsweek, Nightline, Nieman Reports, Online Journalism Blog, Orlando Sentinel, Palm Beach Post, People, Philadelphia Inquirer, Politico, Poynter Institute, Press Gazette, Rolling Stone, RTL, Salon, SABC, Scotland on Sunday, Sunday Independent, Sunday Night, Texas Monthly, The Texas Observer, UCB, United Press International, USA Today, The Washington Post, WCBS, WLVI, etc.

won prizes such as...

Britain's Top Ten Journo-Bloggers, Emmy Award (awarded by The National Academy of Television Arts and Sciences), Eugene Meyer Award, Leading Innovators in Journalism and Media, Most Influential People in Social Media, Nation's Outstanding Journalism Educator (awarded by Society of Professional Journalists), George Polk Award, Outstanding Teaching Award (Texas), PEN Center USA Award, Prize of the Education Writers Association, Pulitzer Prize for Explanatory Reporting, Pulitzer Prize Nominations, Robert F. Kennedy Awards for Excellence in Journalism, multiple teaching awards, etc.

Professor Paul Bradshaw

Professor Leon Dash, Hon. D.Litt.

Professor Andrew M. Duffy

Professor Samuel Freedman

Professor Tanni Haas, Ph.D.

Dr. Megan Knight

Allan Lee, M.Phil.

Professor William Minutaglio

Ismail H. Polat, M.Sc.

Professor Kathryn Quigley

Margo Smit, M.Sc.

Dr. Joanna Szylko-Kwas

Professor Linn Washington Jr.

Dr. Kristina Widestedt

Kate Winkler Dawson, M.Sc.

Your Certificate

ISCED Level 4
EFQ Level 5
CEU/CEC: 10

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